What is strategic planning?
What is strategic planning?
What is strategic planning?
Strategic planning is a long-range planning that takes into account the internal and external variables and identifies sectors and market segments targeted and the method of competition. Strategic planning is the process of rolling is updated each year to study the external and internal developments. Strategic planning answers the two questions
E What are the sectors or segments where we are going
E. What is our way of competition in each segment: Price, quality, speed, flexibility
For example, strategic planning for the chicken restaurant two years ago, it was necessary to take into account the threat of bird flu. Strategic planning for the restaurant beans may be targeting a specific population of a residential area and provide quality service to them and only the beans only, or a variety of sandwiches.The plan is a regular vendor TVs to begin in the sale of plasma televisions gradually with a focus on very good qualities
What is the benefit of strategic planning?
Strategic planning makes the overall objectives of the company and clear for all and therefore
E gives rise to plans of departments or sectors of work
E be the overall objective that governs all decisions
E makes all the workers are working to achieve one goal
What does this mean?
When our plan to work in the field of clothing and target class, low-income, all departments will work to reduce the cost and will try to design department to reduce the cost of materials and trying to Manufacturing Division to reduce manufacturing cost and will work all the workers in this direction, and are investing in equipment that eventually lead to cost reduction, such as automatic equipment and we will try to reduce the number of designs that we produce so that we can reduce the cost by producing large quantities of the same design
But if our plan is to work in the field of clothing and are targeting the business class, all departments will try to improve quality and increase the excellence and will try to design department to develop clothing to make them distinct and invest in equipment and services that bring us the excellence of Goods luxury and raw materials expensive and will not turn to the full automation of production because we We want to change our designs frequently and produce small amounts of different Tsamamyat
A strategy to make all employees aware of is the target customer and hence the focus is on meeting the requirements of this slide. Also, the strategy sets us our way of competition to reduce cost or excellence or innovation or success in the distribution.
Is Strategic Planning respect to large companies?
Respect to strategic planning for small businesses, large and ancient and modern, but also nations and individuals. Of course, different effort in strategic planning from company to company, Strategic Planning of the State is a long and complex, as well as in major international companies. The small and local enterprises must have a very from strategic planning as well but the simplest of planning for large companies.
Strategic planning is a very natural process when you for example you are a student had decided to be an engineer or a doctor and characterized in this area and thus the recall are your priorities and spending on the purchase of books and learning a foreign language and attend lectures. At the same time someone else decided to be a famous athlete, exercise Vahtm and has spent buying clothes and Sports did not care much studied
Is strategic planning is the process of the Academy?
Strategic planning is applied in companies and institutions in different countries.Does not mean you live in a developing country, you do not need for strategic planning. Many successful traders who have experience in trade and do not have a great deal of education engaged in strategic planning well without knowing the title you will find that the merchant knows the slide that targeted and knows its needs and knows his rivals, and its decisions are derived from his understanding of the market variables and the style in the competition. This merchant has acquired this way of thinking of experience and maybe from traders who know them. Strategic planning is done by the merchant and the merchant, but this may miss some things sometimes because the process of planning for it is not systematic, as well as that you were not such an experienced trader you need to learn the way of planning
There are companies or organizations successful and do not know anything about what use is strategic planning?
Some of these institutions run by people his own strategic plans based on his experiences as I mentioned above. Some of these companies succeed for a period of time depending on the lack of competition or the magnitude of the demand but it does not succeed in the long run because conditions change and if we did not plan strategically will come a day we do not find to buy our goods, or at least the size of the demand makes it difficult to hold or changing customer needs and changing segments and thus . As a simple example of that, the draft Internet café little need for strategic planning because it may happen or has already happened twice in demand due to falling prices of computers and easy access to the Internet from home, owner of the project must be taught these things and decide what to do when the decay of this market and how to exploit its potential in anything else.
What is the importance of strategic planning for new projects?
You want to start a new project in a particular area and targeting a certain segment of strategic planning do you need? For several reasons to be able to identify the various customer segments and the attractiveness of each segment may find it is better to change the project targets a slightly more attractive
E to know how your project will be designed and what are the needs of the target population and whether you aim to be your prices low, or that your products or services are distinct
E to know what to do next year and the following years it will expand or begin another activity. Do you use this product will end within a year or two years or this continues for many years
E to know how to face competition and its effect on your business
E to know the spending priorities of the project
E to be a feasibility study based on a sound you need to study all the factors influencing the market before the estimated size of the expected demand for your product or service
Can not get all the information required for strategic planning and therefore how can we do?
Of course you can not know all information about competitors and what will happen in the future, but you will be trying to get a lot of information and then to estimate what you can not get it. When you decide to leave the house do not know if you die in an accident but estimated that the risk in an accident a few come out and try not to be involved. You decide to go for recreation in the country Vtders weather in this place to limit the time for the trip including a good proportion of the scale of your business and other interests and then choose the right time and you trip. The process of appreciation for some of the things we use is always in our daily lives
Is strategic planning always work?
Of course not, may fail for many reasons such as
E bad preparation of the plan and the lack of good study
E not to tell managers and employees the company's plan
E not to take decisions based on strategic plan
E loss of concentration and distance from the Strategic Plan
E lack of flexibility and not to change the plan, although there are dramatic changes clearly on the assumptions of the Strategic Plan
Finally, strategic planning is not a sign attached to everywhere in the institution stating: "We are a leader in the field as well and keen on such and such and we aim to such and such" and this is just a sign. Strategic planning aims to achieve the best areas of work and methods of competition based on our capabilities and our capabilities and market variables and external variables and customer requests and analysis of competitors
Strategic planning is a long-range planning that takes into account the internal and external variables and identifies sectors and market segments targeted and the method of competition. Strategic planning is the process of rolling is updated each year to study the external and internal developments. Strategic planning answers the two questions
E What are the sectors or segments where we are going
E. What is our way of competition in each segment: Price, quality, speed, flexibility
For example, strategic planning for the chicken restaurant two years ago, it was necessary to take into account the threat of bird flu. Strategic planning for the restaurant beans may be targeting a specific population of a residential area and provide quality service to them and only the beans only, or a variety of sandwiches.The plan is a regular vendor TVs to begin in the sale of plasma televisions gradually with a focus on very good qualities
What is the benefit of strategic planning?
Strategic planning makes the overall objectives of the company and clear for all and therefore
E gives rise to plans of departments or sectors of work
E be the overall objective that governs all decisions
E makes all the workers are working to achieve one goal
What does this mean?
When our plan to work in the field of clothing and target class, low-income, all departments will work to reduce the cost and will try to design department to reduce the cost of materials and trying to Manufacturing Division to reduce manufacturing cost and will work all the workers in this direction, and are investing in equipment that eventually lead to cost reduction, such as automatic equipment and we will try to reduce the number of designs that we produce so that we can reduce the cost by producing large quantities of the same design
But if our plan is to work in the field of clothing and are targeting the business class, all departments will try to improve quality and increase the excellence and will try to design department to develop clothing to make them distinct and invest in equipment and services that bring us the excellence of Goods luxury and raw materials expensive and will not turn to the full automation of production because we We want to change our designs frequently and produce small amounts of different Tsamamyat
A strategy to make all employees aware of is the target customer and hence the focus is on meeting the requirements of this slide. Also, the strategy sets us our way of competition to reduce cost or excellence or innovation or success in the distribution.
Is Strategic Planning respect to large companies?
Respect to strategic planning for small businesses, large and ancient and modern, but also nations and individuals. Of course, different effort in strategic planning from company to company, Strategic Planning of the State is a long and complex, as well as in major international companies. The small and local enterprises must have a very from strategic planning as well but the simplest of planning for large companies.
Strategic planning is a very natural process when you for example you are a student had decided to be an engineer or a doctor and characterized in this area and thus the recall are your priorities and spending on the purchase of books and learning a foreign language and attend lectures. At the same time someone else decided to be a famous athlete, exercise Vahtm and has spent buying clothes and Sports did not care much studied
Is strategic planning is the process of the Academy?
Strategic planning is applied in companies and institutions in different countries.Does not mean you live in a developing country, you do not need for strategic planning. Many successful traders who have experience in trade and do not have a great deal of education engaged in strategic planning well without knowing the title you will find that the merchant knows the slide that targeted and knows its needs and knows his rivals, and its decisions are derived from his understanding of the market variables and the style in the competition. This merchant has acquired this way of thinking of experience and maybe from traders who know them. Strategic planning is done by the merchant and the merchant, but this may miss some things sometimes because the process of planning for it is not systematic, as well as that you were not such an experienced trader you need to learn the way of planning
There are companies or organizations successful and do not know anything about what use is strategic planning?
Some of these institutions run by people his own strategic plans based on his experiences as I mentioned above. Some of these companies succeed for a period of time depending on the lack of competition or the magnitude of the demand but it does not succeed in the long run because conditions change and if we did not plan strategically will come a day we do not find to buy our goods, or at least the size of the demand makes it difficult to hold or changing customer needs and changing segments and thus . As a simple example of that, the draft Internet café little need for strategic planning because it may happen or has already happened twice in demand due to falling prices of computers and easy access to the Internet from home, owner of the project must be taught these things and decide what to do when the decay of this market and how to exploit its potential in anything else.
What is the importance of strategic planning for new projects?
You want to start a new project in a particular area and targeting a certain segment of strategic planning do you need? For several reasons to be able to identify the various customer segments and the attractiveness of each segment may find it is better to change the project targets a slightly more attractive
E to know how your project will be designed and what are the needs of the target population and whether you aim to be your prices low, or that your products or services are distinct
E to know what to do next year and the following years it will expand or begin another activity. Do you use this product will end within a year or two years or this continues for many years
E to know how to face competition and its effect on your business
E to know the spending priorities of the project
E to be a feasibility study based on a sound you need to study all the factors influencing the market before the estimated size of the expected demand for your product or service
Can not get all the information required for strategic planning and therefore how can we do?
Of course you can not know all information about competitors and what will happen in the future, but you will be trying to get a lot of information and then to estimate what you can not get it. When you decide to leave the house do not know if you die in an accident but estimated that the risk in an accident a few come out and try not to be involved. You decide to go for recreation in the country Vtders weather in this place to limit the time for the trip including a good proportion of the scale of your business and other interests and then choose the right time and you trip. The process of appreciation for some of the things we use is always in our daily lives
Is strategic planning always work?
Of course not, may fail for many reasons such as
E bad preparation of the plan and the lack of good study
E not to tell managers and employees the company's plan
E not to take decisions based on strategic plan
E loss of concentration and distance from the Strategic Plan
E lack of flexibility and not to change the plan, although there are dramatic changes clearly on the assumptions of the Strategic Plan
Finally, strategic planning is not a sign attached to everywhere in the institution stating: "We are a leader in the field as well and keen on such and such and we aim to such and such" and this is just a sign. Strategic planning aims to achieve the best areas of work and methods of competition based on our capabilities and our capabilities and market variables and external variables and customer requests and analysis of competitors
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